The 13th Annual PanAgora Pharma Customer Experience Summit highlighted the importance of community and accessibility in customer experience. The panel "Accessibility in Action" emphasized that over 25% of adults face disabilities, underscoring the need for inclusive design. Accessibility is presented as a fundamental business and ethical responsibility for effective Pharma customer experiences.
Tag: Enterprise Marketing
Is Your Company Ready for the General Data Protection Regulation?
It is a marketer’s worst nightmare … a penalty of 20 million Euros or 4% of global turnover for breach of data with a data processor that is a supplier. Or even worse for not properly capturing consent across an enterprise and accidentally emailing a customer when they opted out of one marketing tactic and … Continue reading Is Your Company Ready for the General Data Protection Regulation?
